Behind Glass Doors: The World of Australian Advertising Agencies 1959–1989 – Robert Crawford & Jackie Dickenson (2016)
Behind Glass Doors: The World of Australian Advertising Agencies 1959–1989 – Robert Crawford & Jackie Dickenson (2016)
Author: Robert Crawford & Jackie Dickenson
Publisher: UWA Publishing, Crawley, Western Australia, 2016
Format: Softcover
Pages: xx, 320 p. : illustrations ; 24 cm
ISBN: 9781742586670
Condition: Good – wear and creasing to covers; internally near fine
Type of Book: Australian Advertising History / Business
Summary:
Behind Glass Doors offers a fascinating insider’s view of Australia’s advertising industry from the boom years of 1959 through to the changing landscape of 1989. Drawing on interviews, archival records, and first-hand accounts, authors Robert Crawford and Jackie Dickenson reveal the personalities, creativity, and competition that shaped the world behind the campaigns. From glamorous pitch meetings to the realities of agency life, this is a rich history of an industry that influenced Australian culture for three decades.
Why you’ll love this book:
Perfect for readers interested in media, marketing, and Australian social history, this book captures the golden age of advertising in vivid detail. It’s part nostalgia, part business history, and entirely compelling.
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